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Yahoo! Sports Olympics Coverage

Looking for more comprehensive Olympic coverage? Check out Yahoo! Sports. With an entire section of their Sports site dedicated to the Beijing Olympics (Opening Ceremonies are Friday, August 8th), you can easily discover content by sport, country, athlete, schedule, medal count and current news (including the U.S. cyclists recently emerging from their plane in face masks), as well as local interest stories focused on the residents and local attractions that gives China its unique cultural flavor. Yahoo took the opportunity to expand on simply providing Olympic statistics for visitors to follow, which is what some of their competitors have done. Yahoo instead created a one-stop shop for everything Olympics related, as well as delving into the Chinese culture and helping to boost Chinese tourism. After examining the site, here is a list of my Top 5 Places to visit on Yahoo Sports! Olympics: 1. Homepage. The homepage is easy to navigate and is visually appealing. Here you can search for Olympic coverage, watch the countdown, and easily search through videos, headlines and more. Also here is the My Olympic Watchlist, located on the right of the homepage. Here you can add only the sports you want to be updated on, and you'll get news, photos, videos, etc. updated throughout the Olympics. 2. The interactive Torch Tracker map. See the journey of where the torch started and where it's been. Click on the Animate Route button on the right to see the full journey around the world. 3. Summer Games Trivia. Test your Olympic trivia knowledge and try to catch, Shakeyerbooty from Djibouti, holding first place with 25,504 points. Good Luck! 4. Get your 2008 games coverage from your mobile phone. Simply select your country, enter in your mobile phone number, and presto! You'll have all the Olympics updates to your phone. Or you can log on to m.yahoo.com/2008games in your mobile browser. 5. Unique to Yahoo is how they cater to the International audience. Yahoo offers complete coverage in 12 other countries through local Yahoo sites, including Yahoo Mexico Deportes, Taiwan and France. So check into Yahoo throughout the Beijing Olympics and learn more than just the stats.

About the Author: Ellen Stevens

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As the Search Media Manager for Off Madison Ave’s interactive division, Mighty Interactive, Ellen develops and manages strategic online paid search and Search Engine Optimization (SEO) campaigns for clients of all sizes. She is also the head of the internship program at Off Madison Ave. Ellen uses her previous agency internship experience to be an effective mentor and help the students develop skills they will need professionally after graduation. Ellen graduated from the W.P. Carey School of Business at Arizona State University with a bachelor’s degree in marketing and a certificate in international business.

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