No Fast-Forward Allowed

ABC.com recently published an article based on viewer research they conducted. It finds that people watching their online shows don't leave the show when the sponsorship commercials appear throughout the download.

In fact, they stick around. For any advertiser that was worried that their commercials were getting passed by with all the TIVO systems in the market, well, here's another way to get your message in front of a constantly-growing audience.

About the Author: Amy Rushia

With nearly ten years experience with online marketing and media placement, Amy brings a wide range of knowledge and expertise to the agency. At Off Madison Ave, Amy oversees the online media planning and buying for a variety of clients, including the Citizens Clean Elections Commission, Macayo’s and the Arizona Federal Credit Union, creating campaigns that best suit each client and their needs, along with testing new techniques and placements to garner the best results. Amy graduated with a Bachelor of Arts Degree in Journalism from the Walter Cronkite School of Journalism and Mass Communication at Arizona State University in Tempe, Arizona. She holds a minor in Communications.

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