David Hibbs
- Driving Results with Driving Music
- A Lifecycle Marketing Program that Works - eMusic
- Zappos - Big in Social, but How Do their Email Marketing Efforts Stack Up?
- Email Redesign in Action: How to Improve Your Email Design, Before and After
- How Email Testing Can Enhance Other Marketing Efforts
- Google Buzz - It's Bigger than Social Media
- 12 Letters of Advice to the Social Media Curious
About the Author: David Hibbs
David is the pied piper of customers, drawing them into your brand through a series of well-timed, well-crafted emails and other online touch
mechanisms. He knows what your customers want, where their eyes go on an email and how to get them to take the actions you desire in the
online realm of lifecycle marketing.
As the Customer Lifecycle Manager, David oversees online communication strategies including email marketing, text messaging, voicemail, direct mail, and retargeted banner advertising. He specializes in developing strategies to improve conversion rates, and building a one-to-one relationship with customers in order to reach the right customer, at the right time, with the right message.
As the Customer Lifecycle Manager, David oversees online communication strategies including email marketing, text messaging, voicemail, direct mail, and retargeted banner advertising. He specializes in developing strategies to improve conversion rates, and building a one-to-one relationship with customers in order to reach the right customer, at the right time, with the right message.
