press release
Arizona Agencies Sweep International Competition
Mighty Interactive and SpinSix Make Strong Showing at ExactTarget Connections 09 Conference.
PHOENIX (Oct. 28, 2009)—While national players from locations like New York, Chicago and San Francisco traditionally rule the digital-agency field, the accomplishments of Off Madison Ave’s interactive division, Mighty Interactive, and SpinSix Strategic Marketing Design have established Arizona as a new location for industry leaders.
Both agencies made waves again this year at the international ExactTarget Connections 09 conference in Indianapolis last Wednesday, Oct. 14, when they came away with multiple SUBSCRIBERS RULE! Awards, which are presented on the basis of serving individuals, honoring clients’ unique preferences and delivering timely and relevant content.
Mighty Interactive’s trophy list:
- Improving Lives Award for Massage Envy’s SGK Email campaign. The award is presented for the most inspirational story of using one-on-one marketing to improve customers’ lives.
- Reseller Partner of the Year Award. One of three grand prizes given at the conference, it recognizes start-to-finish excellence in strategy, design, integration, execution and client success.
Mike Corak, director of interactive services, said the awards represent a great deal of hard work and driven effort by team members at Mighty Interactive, the Internet-marketing branch of Off Madison Ave. “We are excited about this achievement and know it is a much-deserved recognition,” he said. “We congratulate SpinSix for their success as well.”
SpinSix received the Email Program of the Year Award—another of the three grand prizes—for the best overall Email marketing program. Anthony Helmstetter, a SpinSix partner and Chief Strategy Officer, said earning this award is a major milestone for the company and its team members.
“At SpinSix we put a great deal of effort into ensuring quality work for our clients,” he said. “It is very validating to have that work recognized on a national level. We have some very cutting edge capabilities and the know-how to put them into practice. The results speak for themselves.”
Mighty Interactive and SpinSix both count their accomplishments as a significant confirmation putting Arizona on the map as a hot-bed for digital marketing.
ABOUT OFF MADISON AVE
Off Madison Ave was founded in 1998 with one goal in mind: To help its clients thrive with the best possible mix of marketing and communications tactics. From traditional advertising and public relations to Web site development and social media, the firm offers a full spectrum of marketing services – all connected by sound strategy, thorough research and a comprehensive understanding of the digital space. The firm currently works with clients including Nike, Fujitsu, BBC America Shop, BBC Canada Shop, Arizona Office of Tourism, ASU Biodesign, Leslie’s Pools, Massage Envy, Maricopa County Community Colleges, Northern Arizona University, Valley of the Sun United Way and Zumiez. Visit www.offmadisonave.com to see how Off Madison Ave helps clients claim and grow their place in a rapidly evolving communications landscape.
ABOUT SPINSIX STRATEGIC MARKETING DESIGN
SpinSix Strategic Marketing Design is an industry leader in integrated marketing solutions design to deliver highly measurable results to their clients. By providing a range of over 130 service deliverables to a variety for clients, SpinSix remains at the forefront of technology marketing and revenue generation. The LINCS® technology platform is a core component of many SpinSix clients including CVS|Caremark, FileMaker, Hancock Fabrics, and Sage.
ABOUT EXACTTARGET
ExactTarget, Inc. is a leading provider of on-demand email marketing software solutions. The company’s suite of on-demand one-to-one marketing applications enable clients to send business-critical and event triggered communications to increase sales, optimize marketing investments and strengthen customer relationships. ExactTarget offers four editions of its on-demand software application along with integrated solutions such as ExactTarget for Salesforce.com AppExchange, ExactTarget for Microsoft Dynamics CRM and ExactTarget for Omniture Genesis. ExactTarget offers a range of optimization services including support, implementation and training, integration, deliverability, account management, design and deployment and strategic consulting.
ExactTarget’s software powers permission-based email communications for thousands of organizations including CareerBuilder.com, Expedia.com, Florida Power & Light, Gannett Co., Inc/USA TODAY, the Indianapolis Colts, The Home Depot, The Leukemia & Lymphoma Society, Liberty Mutual Group, Papa John’s and Wellpoint, Inc. For more information, please visit www.exacttarget.com or call 1-866-EMAILET.
