Advertising & Marketing
Off Madison Ave approaches client problems from all perspectives, reaching beyond traditional advertising tactics to create integrated, innovative solutions for marketing challenges. To accomplish this - and the highest potential return on investment for our clients - we strive to achieve complete understanding of a client's products/services, goals, demographics, psychographics, creative positioning, marketing and media strategies. We then provide strategic recommendations that include all marketing disciplines and considerations including, but not limited to overall branding and positioning, research, packaging, advertising and media, public relations, interactive marketing, and even sales collateral and trade shows as appropriate.
A sampling of our advertising and marketing services include:
Marketing Planning and Strategy
Research
- Awareness and Attitude Studies
- Focus Groups
- Media Habits Surveys
- Online Surveys
- One-on-One Customer Intercepts
- Tracking Studies
- Competitive Analysis
- Packaging and Name Surveys
- Custom Research Studies
Advertising and Creative Services
- Advertising Campaigns
- Messaging and Creative Positioning
- Look and Feel Development
- Broadcast and Print Advertising
- Out-Of-Home (Outdoor) (Billboard, poster, vehicle advertising)
- Corporate ID Package
- Sales and Print Collateral (DM, POP, News Letter, Publication advertising)
Media Services
PageOnetm is a registered trademark of Off Madison Ave
Webinar Series
Stay up to date on the latest trends in marketing and more with this free biweekly event!
See upcoming webinars.
Getting results
Collaboration software developer, VIACK Corporation wanted to capture the full attention of the government market to increase sales of their new VIA3 Assured Collaboration Service.
