What's your Story?

Learn insider tips for creating PR pitches that get great media placements.

So you’ve got a new client, a new product, a new idea or maybe you just want to tell the world how great your company is at doing what you do best. Join Paul Peterson and Eric Kardesh of the Off Madison Ave public relations team as they explore some of the “tricks of the trade” for working with journalists to garner earned media. Beyond pitching advice and tactics, the seminar will explore the concept of citizen journalism and how in today’s age of blogs and You Tube...everyone is a journalist!

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Posted by Paul Peterson

Paul Peterson serves as an Account Supervisor for the Off Madison Ave public relations team, overseeing the implementation of strategic public relations initiatives for a variety of clients within a diverse range of industries. With nearly 10 years of industry experience, Paul oversees account teams involved in creating and executing various consumer and business-to-business public relations programs on a local, regional and national scale. In 2006, Paul was selected as national finalist for PR Week’s Account Manager of the year.